The 5 biggest mistakes Shopify dropshippers make

Dropshipping is a very popular way to start an ecommerce business and make money online. The benefits are clear- you don't need any inventory, and you don't have to buy products upfront. However, it can be difficult to get started with dropshipping without making some mistakes which can end up costing you time or money.

In this article, we're going to take a look at the biggest mistakes Shopify dropshippers make. We'll explore some of the most common issues retailers and e-commerce entrepreneurs come across in their start up phase so that you don't have to!

1. Not having a plan

It is important to have a plan for the growth of your business. This will make it easier when challenges arise and you need a strategy that’s fast-paced in order to keep up with changes on the market. It can be difficult at times, but having this type of preparation makes things less stressful because you know what steps are coming next instead of just going into something blindfolded without any idea where it leads or how long each step might take before moving onto another one.

2. Not understanding the basics of SEO

SEO is an ongoing process that requires periodic updating and refinement. A successful SEO campaign depends on understanding the basic needs of your customers and their expectations. A successful SEO strategy has four basic elements: keyword research, on-page optimization, content marketing/social media integration with the right message to help convert leads into customers, and technical website management for scalability purposes in order to make your business scalable across mobile platforms while also providing a quality experience for both desktop users (responsive design).

3. Failing to market their store

Although the internet has forever changed how we shop, managing an online store is not as simple or low-cost as it may seem. In the digital age, companies should not underestimate how important marketing is. A lot of people think that they are not good at marketing, but the truth is everybody can do it. The key to successful online marketing is understanding who your target audience will be and catering specifically to them with an attractive advertisement or offer.

4. Not knowing the difference between a drop ship supplier and a manufacturing supplier

When you're in the market for a drop ship supplier, it's important to know that they are not manufacturing suppliers. Drop and shipping supply companies work with manufacturers who produce products on demand, so there is no need to keep inventory of an item. They send goods from their warehouse directly to your customer's door when ordered, saving both time and money! And as a begginner, there is no need to work with a manufacturing supplier since it is dedicated to big businesses. It would be perfect if you choose working with a drop ship supplier.

5. Not using a fulfillment service

Do you want to spend a lot of money on shipping? What if you could save up to 75% on fulfillment costs? Nowadays, if you want a company to do something for you and make your life easier, there's no need to go through the inconvenience of finding an employee: just find someone that offers fulfillment services. That is a dropshipping lesson better learned early as these companies will take care of all aspects from picking up products in bulk at one location or managing order processing on behalf of their clients as well as customer service.

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